If you follow Fashion Week from New York to Europe and notice the makeup worn by runway models, you may feel a bit perplexed by the trends for 2019. The range of colors and textures can be absolutely dizzying. You’ve got neon to pale pink eye shadows and graffiti-inspired cat eyes; glitter lips to nude lips; and skinny brows to a full caterpillar. What’s in, what’s out, and what should be avoided entirely?
“Clean, fresh, flawless skin is the ‘go-to’ for 2019 more than ever,” says Santa Monica makeup artist and hair stylist Molly Kate Johnston. “It’s the ‘no makeup makeup’ look and all about a flawless, ‘I just rolled out of bed this way’ style.”
Musings of the “no makeup” craze have come and gone every decade since Cleopatra lined her eyes with dark kohl. Most recently the nude look returned in 2016, when Alicia Keys showed up at the MTV VMAs sans make-up and #nomakeup viraled. But as revealed by her makeup artist, it turns out Keys does have some complexion secrets to make the look a success. Kim Kardashian, called the “queen of contouring,” scaled back to a more natural look with a line of beauty products she introduced in 2017, and earlier this year Christina Aguilera traded in her make-up mask for a minimal look. But perhaps nothing had the world buzzing more than the appearance of Megan Markle’s freckles on her wedding day.
In truth, the “no makeup look” involves a slew of products. Johnston advises that before applying makeup, it’s essential to start with a great skin care routine. “Plump up your skin to start with a good base. If your skin is dry, it’s all about hydration.” She recommends mixing foundation with a moisturizer to eliminate a caked-on look. For lighter coverage, use a tinted moisturizer such as Laura Mercier and no foundation. For oily skin, try using a powder foundation to buff into skin.
Emphasize long, natural lashes by using an eyelash curler and applying black mascara such as Glossier Lash Slick, which Johnston says “doesn’t clump or run and gives lashes an amazingly natural flutter.” To complete the look, lightly contour eyelids using a natural brown shadow or bronzer. Among her favorite products: RMS Beauty made from natural, organic ingredients that can be applied easily and Charlotte Tilbury because “there is a product that works for every skin type and look.”
Her best pro tip that’s cost efficient and simple? “Use a little lip color and buff it into your cheeks.”
Hairstyles follow makeup trends and Johnston says the “less is more” philosophy holds true, describing “perfectly, imperfect textured waves and more neutral dimensional hair color.” She says hair cuts for 2019 will be “choppier with textured chin and shoulder-length bobs or long hair with textured face-framing layers that create a soft fringe.”
What’s out? Ombre and overdone looks; instead the natural, painted-on, sweeping technique of soft lights balayage is in vogue.
No matter the trend, one’s outward image is only surface deep, so go with whatever makes you feel best. As Lady Gaga once said, “Whether I’m wearing lots of makeup or no makeup, I’m always the same person inside.”